Welcome to It’s Simply Life—the ultimate podcast where digital marketing and intentional living intersect. We often lose sight of what’s truly important in our fast-paced world. We’re bombarded with information and demands, disconnecting us from what matters most. Based on the principles of simplicity and living a life by design, this podcast is your gateway to cracking the digital marketing code while keeping it real about what sparks joy in life. Step into the vibrant world of digital marketing with your expert guide, host Lisa Williams. In a world of digital complexity, Lisa is here to lend a helping hand. She breaks down everything, from simplifying digital marketing to getting creative with content strategies and making sense of the latest industry trends. Drawing on her extensive experience, she’ll bring you relevant insights and relatable real-world examples that are easy to digest. The goal? To equip you with the knowledge and confidence you need to thrive in the digital marketing scene and have fun along the way! But it’s not all about algorithms and pixels. It’s also about embracing life intentionally and designing a life that aligns with your dreams. Let’s face it: between non-stop tasks, stress, the constant buzz of being “connected,” and the pressure to always be “on,”—life can get noisy. Lisa aims to help you sort through the chaos to zero in on what truly matters to you. Consider this your go-to podcast for striking a balance between mastering your professional goals and personal fulfillment. It’s not just about leveling up your business; it’s about leveling up your life. So, whether you’re tuning in for marketing brilliance or seeking motivation for intentional living, It’s Simply Life is the podcast for you. Join Lisa on this transformative journey where she decodes the complexities of digital marketing, inspires you to create a life that’s simply extraordinary, and encourages you to “Go be awesome!”
Episodes
Monday Dec 25, 2023
Episode 162: Laying the Essential Groundwork Before Starting Your Business
Monday Dec 25, 2023
Monday Dec 25, 2023
Merry Christmas, ya'll, and welcome back to another episode of It’s Simply Life! Today, we’re doing another replay of the best episodes of 2023. I picked this episode because of its power to inspire. I was lucky enough to be a guest on Clicks and Bricks Podcast hosted by Ken Cox, and I'm sharing the episode with you again today! We talked about everything from my personal journey to marketing secrets and everything in between. More importantly, we discuss the #1 MUST DO to make your business successful. Tune in to find out!
In this episode, we discuss:
- The path that brought me to where I am now.
- Learning through failure and mistakes.
- How sticky notes brought me out of grief and into a positive mindset.
- Why taking care of yourself is essential to any entrepreneurial journey.
- The importance of self-talk.
- Why confidence played a huge role in starting my business.
- Getting rid of things and people that don’t serve your growth.
- The routines that keep me happy, healthy, and in a positive mind frame.
- The stress of trying to build a business while marketing your business.
- Creating transformational stories for clients.
- Don’t chase clients- instead, show up with value.
- Nurturing clients with information.
- The difference between marketing and sales.
- The importance of keeping it simple.
In doing this episode with Ken, I discovered that my path in life, while hard and tragic, led me to where I am now, exactly where I need to be. Thriving, traveling, and living a life I designed. If I can do it, so can you! Don’t hold yourself back, and as Ken would say, “Show up with positivity or don’t show up at all!”
Key Takeaways:
- Know where your clients “hang out” (LinkedIn, Instagram, Facebook).
- Focus on that platform and engage daily.
- Consistency is key!
Go Be Awesome!
Original Air Date: Episode 136, January 11th, 2023.
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